Are YOU A Viral Product?

March 23, 2011

The title of this particular post may seem strange, but think about this…

With every product or service you bring to market is attached the hope that boatloads of people will buy into your offer. That is, after all, the primary economic incentive that drives commercial interaction.

Going viral doesn’t have to be a phenomenon that is restricted to Youtube or Twitter audiences. And creating a viral buzz doesn’t have to be a thing of chance. If done right, you can increase the likelihood that your product or service will generate the kind of word-of-mouth frenzy that will drive customers to your front door.

Understand that…

The most important commodity you need prior to being discovered on  a wide scale is a good reputation. After you have labored to establish a solid image in the marketplace, countless others will then come pounding at your door because they recognize the value of investing in you.

Therefore, sacrifice the necessary time and effort behind the scenes so that when the spotlight shines on you, your performance will generate a commotion that gets people talking excitedly about your product or service.

You do this by…

Being the best at what you do!

When others regard you as the leader in your field, then you can essentially kiss goodbye to your advertising budget, because people will locate you despite how hard you attempt to live in obscurity. And becoming the recognized go-to figure in your industry is not difficult, given the fact that 99% of your competitors are unwilling to pay the price to be regarded as such.

But you must know that…

The mastery of any skill is the precursor to great honor and tremendous financial gain. When you master a particular skill or talent, then comes recognition. And with consistent recognition appears the establishment of a stable reputation. When a good reputation begins to spread, you will not need to promote yourself because a good name exchanges hands quicker than currency.

So, I encourage you not to make the mistake of waiting for opportunity to come knocking before you decide to prepare for success. You must prepare in anonymity as though your future success depends on it. In all actuality, it does.

Therefore, position yourself in the marketplace and be ready NOW for that moment when opportunity calls you off the shelf of obscurity. Take advantage of the present quiet occasions to fine-tune certain skills while the pressures of fame focus their lights elsewhere. Once attention is directed your way, you must be ready then to respond to the demands of the moment that will inevitably come.

I would love to know your thoughts. So, please leave your comments!



Right of First Refusal!

March 22, 2011

You possess priceless talent and abilities that were handed to you at birth in order that you would have something of value to trade in the marketplace.

The problem, however, is that far too many people have never discovered what it is they’ve been given to exchange. Instead, they improvise by pursuing degrees and careers they are not wired to love. Then, at some moment around the midway point in life, a crisis occurs that forces those individuals to make some major course corrections.

My definition of a mid-life crisis is that moment when it dawns on you that you made a wrong turn  a few exits back in life…

When this epiphany happens, usually after realizing that the career we’ve spent so much time chasing will never yield the fulfillment we long to enjoy, we are then forced to backtrack to the point where we took that wrong turn.

When you were born, you came fully equipped with all the right stuff to make your prescribed journey both profitable and fulfilling.  But you must spend the time to inventory the repository of your SELF to identify the treasures of your mental and physical estate.

Rest assured! If you don’t, others will.

You own the right of first refusal with respect to your talents and abilities. You can choose either to use them to fulfill your destiny or leave them to be employed by someone else. Understand, however, that if you do not deploy the many gifts given to you at birth to fulfill your dreams, someone else will employ to fulfill theirs.

However, when others employ your skills to build their empires, a salary or wage is their token compensation. And I don’t care how big the wage or salary, when you have a dream burning on the inside that is screaming to be born, no amount of money is enough to mute its cries.

The problem many people make is thinking that money will satisfy or replace a longing we all have to connect with our life’s purpose. It can’t and never will.

For that reason…many unfulfilled individuals will leave off following lucrative careers to pursue the hobby that elicits their passion and from which they derive the most satisfaction. Many people do as hobbies what they should in fact pursue as lifelong occupations…for there is where you will make the biggest splash in life.

And once you find your purpose for being, the wonderful joy of living will appear. And at this point, you will begin to understand the value of exercising your right of first refusal.

In future posts, we’ll talk about how perfecting your talents and abilities, around your life’s calling, will allow you demand compensation commensurate with the true value of what you bring to the table.

I would love to know what you think. Please leave a comment!


Welcome Fellow Dreamers!

March 18, 2011

I would first like to welcome all of you to the Dare To Discover Yourself experience. This is the maiden post, and we set sail from here…

In the upcoming posts, I would like to engage you in discussion around the topic of YOU. That’s right! I want you to begin to think about the contributions you are supposed to make to our world. You were born to fulfill a specific purpose and to travel a given destiny.

At birth, God hard-wired you on the assembly line to love and be passionate about certain things in life. Those particular things offer clues that should steer you in the direction of your purpose here on earth. Pursue them and you’ll discover your destiny. Ignore them and you’ll travel the road of unfulfilled longing.

Most people never fulfill their true calling in life because they never look within themselves in order to discover the priceless bounty handed to them at birth. As a result, they wander through life experimenting with this job or that career, with this degree plan or that one. In the end, much time is wasted and too many dreams die unrealized.

In parting, allow me to leave you with this series of questions:

  • Has an idea for an invention or a unique method of addressing a problem so gripped your attention that you find it difficult to dismiss their thoughts?
  • Have you ever lay in bed at night restlessly imagining yourself singing or speaking before thousands of people only to return to the reality of an empty room?
  • Have you ever wondered what the world would be like with you as president of the United States of America?
  • Do you enjoy moments when you simply allow your mind to surf freely upon the wave of endless possibilities that exist in the world?

If so, then you my friend are a dreamer. Now, let’s take those dreams you see while sleep and turn them into a bold vision of the future that will benefit you while you are awake.

Here’s to the dreamer in you!

I would love to hear from you. So, please leave your comments.



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